Exhibition Bays, Melbourne Convention and Exhibition Centre (MCEC)
Attendance: 3,209 guests
MCEC's reputation for delivering superior large scale events was strengthened when it hosted the Chinese incentive group, Perfect China, the largest Chinese incentive group to travel to Victoria since 2008, attracting more than 3,000 delegates.
MCEC hosted the gala dinner for 3,209 guests, and produced an evening of cocktails, dinner and entertainment. The MCEC team worked closely with creative production agency, Triumph Leisure Solutions, to achieve the client’s event objectives.
Key features of the event included:
• A group photo of over 3,000 guests upon arriving at the venue.
• Pre-dinner cocktail function - serving drinks and canapés to all guests within a 30 minute timeframe.
• Gala dinner and entertainment showcase – 9,600 plated meals were served in the 90-minute timeframe - the fastest dinner in MCEC’s history.
To overcome language barriers, the team provided the client with images of all food items and table settings during planning. On the day of the event, there was customised Mandarin signage and a Chinese speaking MCEC employee was allocated to all VIP tables in order to accommodate special requests.